Technology is shaping tomorrow's world. Today. A driving force behind future technological developments, HANNOVER MESSE sends out decisive signals and offers extensive scope for showcasing your products and services all along the industrial value chain.

"Industry needs trade fairs! The past few months have shown that. Industrial companies are eager for a place to present innovations, expand networks, discuss economic policy challenges, and win customers," says Dr. Jochen Köckler, Chairman of the Managing Board, Deutsche Messe AG. "HANNOVER MESSE 2021 provides this. With its combination of analog and digital worlds and a comprehensive hygiene concept, the world's leading trade fair for industry is the central platform for innovation and orientation in the age of industrial transformation."

HANNOVER MESSE provides all exhibitors with the package that suits them best, from an analog exhibit to hybrid combinations to a purely virtual presence. The exhibitor decides how he wants to participate in the show during the corona pandemic.